In 2010 a temporary advertising work created by Italian artist and graphic designer Ugo Nespolo, was displayed at Milan Central Station to celebrate Campari's 150th anniversary.
The huge ad sign, made of gigantic pvc sheets, after various months was finally dismantled. But being a site-specific work could hardly find a new location. So it was decided to give it a second chance at life sending it to Carmina Campus.
A limited edition of 150 bags, each one-of-a-kind and signed by Nespolo to certify the material's origin, was therefore created by Carmina Campus also with recycled Campari caps.